Why Is Backlink Building Important In SEO?
While there are many factors involved with seo, it’s possible to not disregard the importance of link building.
Link building is the process of getting websites to publish a hyperlink pointing to your site. This is known as “back links.”
Any true seo project should involve link building and any true seo firm should be building links for you.
There are lots of ways to obtain back links. Some are good. Some are not so good. Let’s separate the great and also the not so good:
* Good: Submit your site to find engines and directories.
* Bad: Paying for links. Apart from the Yahoo Directory, you should not need to pay for links.
* Good: Seek out and discover information websites that might be thinking about publishing a hyperlink to you. Some of these sites may contain articles with links for more information. Send an e-mail to those sites to see if they will publish a connect to you.
* Bad: Link Farms. These are “directories” or websites that typically charge $5 or more to write your link. Furthermore these websites rank within Google, but they do not carry many pounds in the backlink building department.
* Good: Make certain member associations and chambers possess the correct link information aimed at your website. Most Chambers of Commerce create a directory of members’ websites.
* Bad: Reciprocal links. Never trade links unless you feel it is going to be beneficial to your site’s visitors. After all, you went to a lot of work to get a visitor aimed at your website, so there’s no reason to provide them a reason to go to another website.
* Good: Article writing. Write articles and publish them to article directories. These directories allow members to publish your article, as long as they create a link to your website as well.
While we’re at it, let’s offer rest a link myth: Links in your website pointing to other websites helps your Google rankings.
False. This isn’t true. Actually, you’re helping those other websites. Not your personal.
How do you find links?
This really is easy: You look for them. By utilizing Google (or Yahoo or MSN), look for the following string “submit link + keyword”. For instance, in case your website sells ink pens, you’ll search for “submit link + ink pens”. The search engine results includes many reciprocal opportunities (avoid these, if at all possible), however it will even return some good linking opportunities.
You may also search for “directories” for a number of industries.
Keep track of your submissions and follow-up together with your link requests within 30 days to determine in case your record was accepted. Some directories and websites will be sending you an e-mail informing you of their decision to simply accept or deny your link request.
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